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blueliner
public relations
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marketing services
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infomercial production

Let's face it - the U.S. is the consumer capital of the world. The average household has 2.4 television sets in it, while cable and satellite have increased the depth of programming available to all of us. In this sea of programming, it has been proven time and again that infomercials work. Not all of them do, but the well-made infomercials that promote neat new products or even recycled existing items - they work and businesses make significant profits from this form of advertising.

The key is doing it right. That is where Blueliner comes into play. Instead of jumping right into the infomercial production process, our marketing strategists perform an analysis of the market opportunity and can collaborate with your staff on every aspect of infomercial development, pre- and post-production included. From telemarketing services to media placement to fulfillment, a Blueliner Project Manager will work with you to ensure that all angles are covered. Our experience reduces costs and business risks, giving our clients the best possible chance of succeeding in a market that is highly competitive.

Since 1984 Blueliner has provided businesses and organizations with intelligent infomercial production and multimedia solutions that motivate audiences to think, feel and act. By thinking, planning and acting outside the box, Blueliner can elevate your products above the noise and into the consumer psyche.

The Blueliner project managers can not only ensure a high quality and succesful informercial production, but can also handle every aspect of your media campaign. We have partnered up with some of the top firms in the areas of direct response television production, telemarketing and fulfillment and can manage this process for you, or link you directly with them. Our media buyers are experienced at buying direct response media at the right price, in the best channels, in order to maximize your sales response. Through our strong affiliations, Blueliner has access to discounted media time for infomercials, radio, print, 30, 60 and 120 second commercial spots, Internet, and direct mail.

our infomercial production services include:

  • Concept development
  • Research
  • Script writing
  • Storyboarding
  • Casting
  • Filming
  • Editing
  • Testing

our partial client list:

To speak to a Blueliner Production Manager, contact us today at 212.904.1240.

Blueliner provides pre and post Infomercial Production services.

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